🎯 Course Description:
This 5‑day course focuses on the leadership and culture needed to support marketing & strategic management initiatives. Topics include leading change, culture alignment, strategic communication, decision‑making, and developing high performing strategic teams.
👥 Who Should Attend:
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Senior executives & C‑suite leaders
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HR & Organizational Development professionals
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Heads of strategy and transformation
🗓️ Day 1: Leadership for Strategy
| Time | Topic |
|---|---|
| 08:30 – 09:00 | Welcome, Overview, Introductions |
| 09:00 – 10:30 | Strategic Leadership Defined |
| 10:30 – 10:45 | ☕ Coffee Break |
| 10:45 – 12:15 | Visionary vs Operational Leadership |
| 12:15 – 01:15 | 🍽 Lunch Break |
| 01:15 – 02:45 | Decision‑Making & Strategic Judgment |
| 02:45 – 03:00 | ☕ Coffee Break |
| 03:00 – 04:30 | Workshop: Leadership challenges in strategy |
🗓️ Day 2: Building Culture & Alignment
| Time | Topic |
|---|---|
| 08:30 – 10:00 | Organizational Culture & Strategic Fit |
| 10:00 – 10:15 | ☕ Coffee Break |
| 10:15 – 12:15 | Communicating Strategy Internally |
| 12:15 – 01:15 | 🍽 Lunch Break |
| 01:15 – 02:45 | Empowering Teams & Strategic Accountability |
| 02:45 – 03:00 | ☕ Coffee Break |
| 03:00 – 04:30 | Case Study: High performance culture examples |
🗓️ Day 3: Leading Change & Transformation
| Time | Topic |
|---|---|
| 08:30 – 10:00 | Change Management Models & Strategic Transformation |
| 10:00 – 10:15 | ☕ Coffee Break |
| 10:15 – 12:15 | Overcoming Resistance & Aligning Stakeholders |
| 12:15 – 01:15 | 🍽 Lunch Break |
| 01:15 – 02:45 | Strategic Communication During Change |
| 02:45 – 03:00 | ☕ Coffee Break |
| 03:00 – 04:30 | Workshop: Change plan for an upcoming strategic initiative |
🗓️ Day 4: Decision‑Making, Governance & Strategy Execution
| Time | Topic |
|---|---|
| 08:30 – 10:00 | Strategic Decision‑making Frameworks |
| 10:00 – 10:15 | ☕ Coffee Break |
| 10:15 – 12:15 | Governance, Ethics, & Strategic Sustainability |
| 12:15 – 01:15 | 🍽 Lunch Break |
| 01:15 – 02:45 | Performance Management & Accountability Systems |
| 02:45 – 03:00 | ☕ Coffee Break |
| 03:00 – 04:30 | Role Play: Strategy execution challenges |
🗓️ Day 5: Coaching, Growth & Strategic Mindset
| Time | Topic |
|---|---|
| 08:30 – 10:00 | Coaching & Developing Strategic Leaders |
| 10:00 – 10:15 | ☕ Coffee Break |
| 10:15 – 12:15 | Learning Organization & Strategic Reflexivity |
| 12:15 – 01:15 | 🍽 Lunch Break |
| 01:15 – 03:00 | Future Mindset: Anticipation, Innovation, Agility |
| 03:00 – 03:15 | ☕ Coffee Break |
| 03:15 – 04:30 | Final Q&A, Leadership Strategy Presentations, Feedback & Certificates |
📂 Course Materials Provided:
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Leadership & strategic culture toolkit
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Change management templates
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Governance & ethical decision‑making frameworks
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Strategic execution checklists
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Coaching guides & development plans
